sequences & sales pages for online businesses
Ditch the overwhelm & Launch with confidence
Launch copy that has your audience saying, “Hell yes!” Using market research and strategy, your launch copy will get the job done.
Sound Familiar?
Launches are stressful. (Okay, that’s an understatement.) I’ve been there, done that, got the T-shirt (and I’m a launch copywriter!) so I know exactly how you’re feeling:
There’s *so much* to do and time just seems to be running away…
You want your launch to be successful (obviously), but you don’t know what to put in your emails to show your audience the investment is worth it…
Your last sales page didn’t bring in quite as many sales as you’d like, but you’re not sure what needs to be done differently…
Launch-flop fear is real. You don’t want to put all the effort into launching your workshop, membership, or course and not get the results you’re hoping for just because the copy wasn’t strong enough to connect with your audience.
You want more sign-ups WITHOUT the eating-ice-cream-straight-from-the-tub stress.
That’s where I come in!
I write launch copy that’s infused with strategy and market research so your ideal customers can’t scroll to the “buy now” button fast enough.
Check out these sweet launch stats
Client M.R.’s goal was to sell 36 spots on her course and hit $5000 in revenue, so I wrote five cart-open emails and two training emails to help get her there…
Her Launch Goal:
Sell 36 spots on her course
Hit $5000 in revenue
Her Launch Results:
Sold 44 spots on her course (8 more!)
Hit $6606 in course sales and $8419 in total sales
23% conversion from her waitlist
Launch copywriting Packages
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Launch Emails
Get your audience primed and ready to buy your latest workshop, membership, or course with a juicy launch email sequence. Using market research, I’ll touch on their real pain points all the way to the real transformation you help them achieve. The best part is you can do a few little tweaks and use the sequence again and again each time you launch!
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5 emails to communicate value and speak to your ideal buyers.
Market research to capture real time feedback from your audience and attune your messaging (so your copy says exactly what they need to hear).
Video walkthrough going over your copy so you know the strategy behind the words.
Detailed questionnaire, so I am crystal clear on your business, brand, and offers.
Two rounds of revisions so you’re 100% happy with your new sequence.
Investment: $1600 (Retainer client? Get 15% off!)
Add additional emails for $250 each
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3 emails to fill the gaps in your existing sequence.
Market research to capture real time feedback from your audience and attune your messaging (so your copy says exactly what they need to hear).
Video walkthrough going over your copy so you know the strategy behind the words.
Detailed questionnaire, so I am crystal clear on your business, brand, and offers.
One round of revisions so you’re 100% happy with your new sequence.
Investment: $900 (Retainer client? Get 15% off!)
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Sales Page
Reward the hard work you’ve put into your latest offer with sales page copy that works even harder. Tell your audience everything they need to know in a strategic layout that puts them in the best position to buy. And you just know it’s going to be fueled by market research. We’re not randomly guessing around here. We’re using real data to get real results.
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One long-form sales page that speaks directly to your ideal customers.
Market research to capture real time feedback from your audience and attune your messaging (so your copy says exactly what they need to hear).
Questionnaire for you to fill out so I can get crystal clear on your offer.
Video walkthrough to go over everything so you know why I’ve made every decision.
Two rounds of revisions so you’re 100% happy with your sales page.
Investment: $1800
Save 10% when you book a Complete Launch Sequence and Sales Page Package together!
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Onboarding
Signing up for an offer is a big deal, so ease your customers’ worries. Send them a smooth member onboarding sequence that shows them exactly what to do next and how to get the most out of their money. It’ll boost retention and make them raving fans.
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5 emails to successfully onboard, welcome, and direct members.
Customized survey to include in your onboarding emails, so you can get to know your members or collect testimonials.
One round of edits so you’re 100% happy with your emails.
Investment: $1000
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Pre-Launch Emails
The most successful launches happen when your audience is truly primed and ready. And what better way to do that than with a strategic pre-launch sequence that tickles their tastebuds?
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6 weekly emails to warm up your audience as your launch approaches.
6-week content plan with emails, long-form content, and social media ideas planned for you.
One round of edits so you’re 100% happy with your emails.
Investment: $1600
Wondering if we’d work well together?
Here’s my ideal launch client…
✅ You’re launching a course, workshop, membership, or new service.
✅ You serve a unique or specialized audience, like teachers.
✅ You’ve got a well-thought-out offer and know the details of your launch (like the deliverables and bonuses).
✅ You don’t need to have tested or launched this offer before! I’ll help you conduct market research, so you can speak to your audience.
But you’re not ideal if…
❌ You don’t see market research as an essential and valuable part of your launch.
❌ You’re not open to following my advice when it comes to launch copy.
❌ You’re a brick-and-mortar store or a restaurant.
❌ You’re not clear on your offer or audience.
My Approach
Market research. That’s the most important part. This is how we tap into your audience and get better results and a more successful launch. It doesn’t matter if you’ve done zero market research before! (A lot of my clients haven’t.)
The market research process starts with you filling out a questionnaire all about your target audience, before we send out a survey to collect real results. I’ll dive into the survey data, as well as voice of customer research, to craft strategic copy straight from the sauce (I mean source).
Launching can be really overwhelming, so let me free up some of the burden AND help you reach your current audience.
“I could cry! How do you do this?!?!?!?!? These take me weeks! This is so perfect and better than I ever imagined!”
– Martina Cahill, The Hungry Teacher
“I had my highest sales day ever yesterday. Doubled my previous highest sales day. Sold 7 big bundles! I owe you a HUGE thank you.”
– Michelle Rudolf, Secondary Sparks
Hiring a launch copywriter means you don’t *need* to…
Keep worrying about whether you’re using the right messaging to convert your audience.
Keep manically cramming writing time into your schedule every time you have a spare five minutes (that turns into a few long hours, and you have to be peeled away from the keyboard…).
Keep worrying about whether your copy is “good enough.”
Convert Your Current Audience into Buyers
Get ready to launch in 5 easy steps…
Step One:
Step into my Copy Kitchen
After we’ve had a chat, I’ll send you the proposal and you’ll pay the 25% deposit to get your project secured in my schedule.
Step Two:
Gather the Ingredients
While we wait for the market research survey results, you’ll fill out the juicy questionnaire that fuels your launch copy.
Step Three:
Stir in the Strategy
Now it’s time for the fun bit! You sit back and relax while I take care of the writing. You’ll get a video walkthrough that explains every decision.
Step Four:
Finishing Touches
You get one to two rounds of revisions, so you’re 100% happy with the copy. (You can request more revisions if you need to.)
Step Five:
Bon Appetit
I’ll sort the edits and get the final version to you within 2-3 days.
We’re done! You’re ready to launch!
Just imagine launching WITHOUT…
❌ Heavily relying on templates and ChatGPT and putting up with whatever comes out.
❌ Stressing yourself out and staying up late constantly rewriting and tweaking your entire sales page (not to mention all the emails…).
❌ Locking yourself away from your family because you’re trying to get through a to-do list that’s pretty much physically impossible for one person.
✅ Instead, imagine saving time and focusing your attention on really confidently launching. And having fun. The excitement. The sales. The positive reviews that make you feel all gooey inside…
It doesn’t matter if writing copy isn’t your zone of genius. It’s mine.
FAQs
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I recommend you reach out to me at least a month before your launch. That’s because we both need time to gather information for the research and the questionnaire.
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You absolutely are. As soon as you pay the deposit, your project is locked in my calendar. I offer a few set spots in my schedule (I don’t try and squeeze in as many projects as possible) so I can give you the maximum attention you deserve.
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I’m gonna let my previous clients speak for me…
“You're just the right amount of "me" in your writing, not stuffy and boring. I'm really impressed!” – Genny Bailey, Tandem Teaching Moments
“When I received Branda’s work back, it sounded JUST like me (which, of course, was something I was nervous about handing over my copy to someone else). She did a great job capturing my voice and communicating the message I was after.” – Lauren Tingle, Counselor Clique
“It would take me years to get emails this good put together this fast! You are THE best.” – Alexis Porter, Laugh Eat Learn
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You will pay a 25% nonrefundable deposit in order to secure your spot on my calendar. You must submit the remaining payment before you project will be delivered. You always have the chance to ask for changes and revisions, so you can rest assured that you’ll be satisfied with your project!