the email copywriter you need in your corner
Helping you reach your “pinch-me” goals
I’m your biggest cheerleader behind the screen
You’re here because…
You don’t have the time, energy, or expertise for alllll the copy your business needs. (Who knew running a business meant so much writing?)
You’re struggling to stay consistent with your emails and blogs. (And struggling to keep your eyes open when you're up all night trying to write just one more...)
You’re a perfectionist or overthinker, so you’re doubting everything you write. (And getting more and more overwhelmed, urgh.)
Let me take it from here, girl.
I know how it feels to have a full plate and be swamped by your own to-do list. We often spend our time creating for others (whether it’s client projects or digital resources), but our businesses are just as important (if not more!).
“Working with Branda was such a TREAT. I reached out to Branda, by recommendation of one of my other industry pals, and immediately appreciated how much she *got it* when it came to my brand and the blog posts I was aiming to create. Branda exceeded all my expectations from start to finish. She is prompt and extremely communicative, which was so helpful to keep me on track with my goals. I will definitely be reaching out to her for future work, and would highly recommend her!”
– Valerie Strenk, LBV Design House
“Branda is absolutely amazing to work with. I cannot express how thankful I am that I found her. She captures my voice through her copywriting and is truly nurturing my audience. She’s got a sense of humor and writes copy that is enjoyable to read. Working with her has truly changed my business. I’m so excited to continue working with her!”
– Michelle Rudolf, Secondary Sparks
Hey, I’m Branda!
I’m the email copywriter and chocoholic behind The Relevant Collective. I write strategic copy for former-teachers-turned-business-owners who channel their skills from the classroom into thriving service and product-based businesses.
I’m all about turning your pie-in-the-sky goals into reality.
My origin story is probably pretty similar to yours. I was an English teacher for five years (everything from 5th to 12th grade), so I know how to talk “teacher.” I sold teaching products on TPT for over four years, learning how to market, write, and sell digital products online.
I was feeling s-t-r-e-s-s-e-d and overwhelmed in the classroom, and I was looking for a way out. I realized I enjoyed the creativity of marketing the products I was selling on TPT so much more than making them, so I started offering blog and email writing services to other online business owners. And the rest, as they say, is history. (Or in my case, English.)
With me, you’re not just “another client.” I’m part of your team. And I’m always cheering you on.
Fun* facts about me
*Take “fun” with a pinch of salt
I have a HUGE sweet tooth (you may have gathered that from my sweet, sweet marketing) and literally eat chocolate multiple times a day.
I’m notorious for leaving leftovers in restaurants (maybe because my mind is busy thinking of ideas for my clients 😉).
As well as being a current member of Confident Copywriting, I was also part of an SEO-focused course called Duo Collective (no affiliation with The Relevant Collective!).
Your emails should make sales, not just serve as filler content
The best way to sell is to nurture
I really believe in nurture-based copy and making sure we're not just selling, selling, selling. We're nurturing your audience where they’re at.
A lot of email copywriters will simply write an email a week and that’s where it ends. Not me. I’m a strategist. Copywriting is often seen as “just someone writing stuff for me” but it’s so much deeper than that.
I help you plan your emails, discover the best way to tackle your content, and help you prepare for launches, all while using market research to craft copy that speaks to your audience.
Why work with me?
I’m not *just* a cool, fun email copywriter…
→ Virtually the same target audience. We talk to the same people, so I already know their problems and what they need.
→ Expertise. You’ll get the tried-and-tested strategies I’ve been using for years.
→ I pick up voice quicker than M&M’s. I capture your voice and write copy that sounds just like you, so you can get on with other things. 😉
→ We’re partners. You’re not “just another client.” You’re someone I care about, so I want to help you succeed.
→ Great initiative and research. You don’t need to babysit me. Give me your scrambled-up ideas and I’ll make magic.
“Branda is an essential part of my team! Every month, I'm impressed at how she manages to capture my voice so well. Having Branda as my copywriter lets me focus my time and energy on the other parts of my business that I actually enjoy. I am confident each blog post was created with SEO AND my audience in mind.”
– Jenzaia DiMartile, JD Teacherpreneur Marketing
“Working with Branda has been a dream! She is the truest form of a collaborator when it comes to your biz. She does her own research on your field, takes your suggestions, and turns it into literal copy magic! She takes feedback with grace, and playfully injects your voice in your copy. I have loved what she's done for my biz since day one—so fortunate to have worked with her for almost a year!”
– Kati Zukaitis, The Social Reco
Want to hear more from me (literally)?
Listen to my podcast, Chaos to Conversions! We talk about practical, no-BS strategies to grow your business online.
What my core values mean for you
It’s not just fudge caramel running through my core, it’s…
Transparency: I’m open and honest, and I’ll always keep you in the loop. (I’m also not afraid to tell you if I don’t think something is a good idea.)
Respect: I value and respect the relationships with my clients, which means respecting your time and business. That includes everything from maintaining boundaries to hyping you up. (I told you I’m your biggest cheerleader!)
Creativity: I believe marketing is all about experimentation. That means you need to trust me when I ask you to experiment and play around. (Like when you’re experimental in the kitchen and make something unexpectedly delicious.)
I love helping business owners achieve their pinch-me goals. I love putting our heads together and crafting big, bold plans for your business, using our creativity to accomplish big things. And I don’t just mean “yacht money.” I mean money and a business that brings you the life you dream of—whatever that is.
forget writing, rewriting, and *procrastinating* writing
Start feeling confident with your copy
Save your time and brain space for the things that matter most